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Hugh Atkin, an Australian lawyer and notable producer of Internet viral videos, created a popular YouTube parody video of the 'X' meme involving U.S. President Barack Obama, then the 2008 presidential candidate for the Democratic Party, entitled 'Y' that has been watched about 6 million times since its release. The video consists of clips of Obama speaking the words of 'Z's song. A follow-up video shows Senator John McCain being 'Y'ed at the Republican National Convention, though it never happened; the 'Y' image was displayed on the giant blue sky background that was behind John McCain during parts of his speech, and the video was pieced together from footage of the event. The video ends with what looks like the delegation cheering while chanting Obama's name. This version won the Favorite User Generated Video award at the 35th People's Choice Awards.

Id 'X'.'Y' & 'Z'...

'X'-Rickrolling
'Y'-Barack roll
'Z'-Rick Astley

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